Why Social Media? Part 1
Why try social media? Why not? If you haven’t already, it is a no-brainer to have a social presence for your company. I personally think there is no real expert in social media marketing yet! I think it is very much trial and error at this stage, so test, test and test again. So my advice is to you, is to go for it.
Over the next week or so I will be sharing a few simple tips I’ve found helpful in building out a social media program:
Have a clear goal:
- Engage current customer and prospective new customers
- Build brand loyalty
- Build awareness
Measuring Success:
- Recruitment/Fans
- Response to post and the viral affect
- Link tracking/clicks
- Customer satisfaction
- Market research
- SEO
- Set modest goals
Next up: messaging and engagement.
Also check out this great article from Social Email Marketing blog and see why 37% of companies avoid social media.
Written on Tuesday, 14. September 2010 at 15:03 In the category social networks, strategy. Follow the comments via RSS here: RSS-Feed. 
« Animated gifs – Why Social Media? Part 2 »
2 Comments
Sorry, the comment form is closed at this time.
Recent Posts
- Incredibly Simple Android App
- Mobile Ad Service- iAd vs. AdMobs/Google Ads
- Mobile Marketing- How to Get Your App Out There
- Transactional In-App Email
- The Momentus Blog
Pages
Recent Comments
- MicroEducate: gifs.Various articles talk about this question as well (search for ‘spacer images’ on the...
- Proven Sell: and <br> tags instead of margins and padding. For more examples, take a look at this post on...
- 6,860 Unread emails – Kirsty Smith: http://www.banane.com/workblog /?p=210
- 9 essential links for travel agency owners: 5 common newbie mistakes for an email newsletter
- Bulk Email Software: I have got study quite a few perfect information listed here. Absolutely value book-marking...
Topics
Recent Trackbacks
- MicroEducate: Do I need to use spacer images when coding HTML emails?
- Proven Sell: Email Rendering Issues and Fixes for Outlook Web App (OWA)
- 6,860 Unread emails – Kirsty Smith: http://www.banane.com/workblog /?p=210
- 9 essential links for travel agency owners: 5 common newbie mistakes for an email newsletter
- So emailing: Personnalisation de la manière démodée
I agree with you. As part of SEO Essex, I use social marketing as it allows you to network with other business owners and helps build awarness, like you said.
It’s a very good idea to try out social marketing. So very good post and thank you for sharing.
Comment: SEO Essex – 21. September 2010 @ 7:56 am
To whom it may concern,
We’ve been following Banane for some time and very much enjoy your content. I work closely with a Digital/Email Marketing website called Vertical Response that regularly writes and publishes content for small businesses and retailers.
I have several blog posts that would be an excellent addition to the Banane, and I would be happy to regularly send these posts to contribute to your steady flow of content.
You can see Vertical Response’s content here: http://www.verticalresponse.com/blog/
Please let me know if you are interested in moving forward with this partnership, or let me know if there is a more appropriate email address to send my inquiry to. I am looking forward to hearing back from you.
Comment: Leigh Carver – 08. April 2013 @ 1:42 pm